Knowledge Audits for Business Analysis Continues Increase

Question: Discuss about the Knowledge Audits for Business Analysis for Continues Increase. Answer: Discussion: The article highlights continues increase in the significance of social media in the business processes. The article highlights that it has become necessary for all the organizations to utilize social media to gain competitive advantage in the market. Reflection: From the article, I understand that social media has become an integral part for all the organizations. I also able to assessed that if an organization fails to utilize social media in an effective manner, it will definitely create adverse impact on the organizational success. Title: Positive impact of social media Discussion: The video emphasis on the kind positive impact social media can have on the success of the organizations. The video also has mentioned that positive impact of social media has helped many organizations to gain competitive advantage in the market. It also highlights the fact that social media helps organizations to gain popularity in the market. Reflection: From the video, I have learned that social media can create several positive impacts on the organizational success. I have also assessed that social media help organizations to develop proper communication structure with the potential customers. Therefore, it helps organizations to improve its operational process. Title: Negative aspect of social media Discussion: The video link highlights the fact that social media can also create several negative impacts on fulfilling the objective of the organizations. Therefore, the article mentioned that it is necessary for the organizations to select the best way to utilize social media so that it can able to provide desired level Reflection: From the video link, I have identified the kind of negative impact that social media can have on the success level of the organizations. Therefore, I believe that organizations will have to careful about the kind of marketing strategy they select for the effective utilization of social media. Title: Effective marketing technique on social media Link:https://www.forbes.com/sites/gregsatell/2013/10/06/how-to-build-an-effective-social-marketing-strategy/#3698d6aa5a45 Discussion: The article highlights different types of marketing techniques that organizations can utilize to gain competitive advantage in the market. The article has mentioned several types of techniques like direct communication with the customers, encouraging people to share their views and thoughts on the social media platforms so that it can able to competitive advantage in the market. Reflection: I have identified that it is important for all the organizations to consider different techniques at the time of utilizing social media to gain competitive advantage in the market. I understand that not every technique might be hugely effective for all the organizations. Discussion: The video link analyzes how promotional technique in social media differs from traditional marketing technique. The video also mentioned that social media marketing technique could actually influence many people compared to any traditional marketing techniques. Reflection: From the video link, I have understood the fact that promotional campaign on social media is completely different from the traditional promotional techniques. Therefore, I believe that it can create difficulties for the organizations to utilize social media in an appropriate way. References: Forbes.com. (2016).Forbes Welcome. [online] Available at: https://www.forbes.com/sites/gregsatell/2013/10/06/how-to-build-an-effective-social-marketing-strategy/#3698d6aa5a45 [Accessed 1 Sep. 2016]. Northeastern.edu. (2016).3Qs: The social impact of social networks | news @ Northeastern. [online] Available at: https://www.northeastern.edu/news/2012/10/3qs-the-social-impact-of-social-networks/ [Accessed 1 Sep. 2016]. YouTube. (2016).Negative effects of social media. [online] Available at: https://www.youtube.com/watch?v=u0Jj_lJ9Vss [Accessed 1 Sep. 2016]. YouTube. (2016).The Positive and Negative Effects of Social Media. [online] Available at: https://www.youtube.com/watch?v=bMQ2kmGrxCs [Accessed 1 Sep. 2016]. YouTube. (2016).Traditional Marketing vs Digital Marketing | Official Comparison. [online] Available at: https://www.youtube.com/watch?v=iWQarDZTtYw [Accessed 1 Sep. 2016].